The sexualization of music

The sexualization of music

Among the typical questions that are asked by both specialists and consumers in relation to the entertainment sector, one of the most relevant is the reason why sexy music videos are often the ones that get the most views and give the most to talk about. 

It is somehow not as a surprising factor when you think and compares to the adult videos sector which has millions and millions of viewers online, every single day. There is all sort of internet sex videos around the internet. Recently, I was kind of astonished to know that a grandparent of a Spanish friend, was an avid consumer of tube8, a specific category within a Spanish porn website, specifically targeting old Spanish people willing to watch some intense sex scenes.

In order to answer this question, we have decided to analyze the main characteristics of this type of production, so that from there we can reach a conclusion regarding the reason why they are usually the most popular, chosen by producers and preferred by consumers.

Reasons for the success of sexy music videos

One of those questions that often arise among people who regularly watch this kind of content is to ask themselves why in a music video where it is hardly worthwhile to include sexy women or men, they do so.

Based on this simple question, one of the quickest answers that can be given is that sexy music videos make a fast, immediate and in-depth impact on the viewer since in a short time they capture the attention with erotic content that invites the viewer to continue observing them with all the interest of the case.

It is also worth mentioning that this is the way in which the entertainment industry has been configured in general terms, so we can speak of that sexy component as a constant that is found in practically everything around us today. In other words, advertising campaigns go so far as to promote chewing gum with a girl in a bikini and even an electric light bulb.

However, it should also be stressed that this is not just about sexy music videos, but that they are a kind of content that attracts the attention of viewers, because in short, not only will results be obtained with a technique that everyone is already exploiting to the full.

It is there where originality emerges in the midst of a context full of copies that pretend to be sexy, but for that same reason they increasingly resort to elements that are not so common in everyday life, that impact in a few seconds and that can even reach the point of generating controversy if that is the case.

In conclusion, video clips are sexy because of a question that responds to the designs of the entertainment industry, because of a relentless commercial search and finally because they generate enough impact to be consumed by all viewers who are exposed to it at some point.

Musical pleasure is triggered by the same neurochemicals as sex

The universality of music is undeniable and its emotional aspect is widely recognized. There is no known culture today, or in the past, that has lacked musical aspects. From the earliest stages of humanity, mothers have sung to their babies and today, music is present in many activities: celebrations, romantic gatherings, political meetings, religious ceremonies, sporting events, in the movies and more.

Although the neural bases of music cognition have been widely studied over the past decades, relatively little is known about the underlying neurochemical processes of musical enjoyment.

But recently, a study published in Nature has shown that listening to music activates levels of serotonin, epinephrine, dopamine, oxytocin, and prolactin. Music can reliably induce the sensation of pleasure; in fact, people consistently rank the act of listening to music as one of the ten most pleasurable things in life.

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